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Meishan’s Dongpo District Introduces 16 Measures to Support “New Farmers” in Innovation and Entrepreneurship

by changzheng36

New Policies Aim to Boost Agricultural Modernization and Rural Development

Financial Investment News (By Reporter Peng Jiang, Photos by Qi Yuan) – On June 5, Dongpo District in Meishan City unveiled 16 new measures to support “new farmers” in innovation and entrepreneurship during a high-profile event held in Yongfeng Village. The event, themed around building a “higher-level Tianfu Granary Demonstration Zone,” highlighted key initiatives, including financial support of up to 6 million yuan in guaranteed loans for eligible agricultural micro-enterprises.

Comprehensive Support Across Six Key Areas

The newly announced measures span six major areas: financial assistance, technological innovation, rural talent development, brand promotion, agritourism integration, and demonstration incentives. These policies aim to foster a new generation of agricultural professionals and modernize rural industries.

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Enhanced Financial Support for Agricultural Development

Under the financial support initiatives, Dongpo District will encourage “new farmers” to establish agricultural micro-enterprises, offering guaranteed loans of up to 6 million yuan for qualified applicants. The district will also provide:

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  • 50% interest subsidies for loans directly used in grain production by major grain growers and leading enterprises
  • Up to 30% subsidies for purchasing agricultural machinery, including equipment for mechanized seedling cultivation, rotary tillage, planting, fertilization, and drying

Technological Innovation to Modernize Agriculture

The district plans to accelerate agricultural modernization through several technological initiatives:

  • Intelligent transformation of 30 sets of agricultural machinery (including transplanters and tractors) with free installation of chips, sensors, and signal receivers
  • Creation of a 1,500-acre digital agriculture information collection zone for real-time crop monitoring and management recommendations
  • Establishment of standardized pilot breeding bases to evaluate high-yield, resource-efficient, and specialty rice varieties
  • “Open competition” programs for agricultural technology projects in key areas like biological breeding and smart agriculture

Brand Building and Market Expansion

To strengthen agricultural branding and sales, Dongpo will:

  • Organize regular farm-to-supermarket matching events to facilitate contract farming agreements
  • Launch “Hundred Village Live Streaming” campaigns on platforms like Douyin and WeChat to promote local agricultural products
  • Offer special rewards for live streaming campaigns generating over 5 million yuan in annual sales
  • Provide one-time bonuses of 10,000-20,000 yuan for new green food and organic food certifications

Agritourism Integration and Rural Vitalization

The district will develop integrated agricultural-tourism projects by:

  • Offering 30,000-50,000 yuan bonuses for newly awarded provincial or national-level tourism homestays, intangible cultural heritage experience bases, and study travel bases
  • Supporting creative projects like rice field concerts and farmland art exhibitions with subsidies for events attracting over 800 participants and 100,000 online views

Talent Development and Entrepreneurial Support

Key talent initiatives include:

  • Establishing “New Farmers” innovation hubs with free workspace and entrepreneurial support services
  • Creating a “New Farmers” mutual aid alliance for knowledge sharing and collaboration
  • Offering at least three specialized training sessions annually for professionals in seed technology, operations, and industrial development
  • Promoting the “Rural CEO” model, where professional managers operate village collective projects with performance-based incentives

Recognition and Incentives for Outstanding Contributors

The final measure focuses on recognizing excellence:

  • Hosting the Yongfeng Cup “One Village, Six Roles, One Anchor” entrepreneurship competition to identify outstanding rural talents
  • Selecting at least 30 exemplary “new farmers” annually in seed technology, operations, and industrial development
  • Providing one-time financial support and priority recommendation for provincial and municipal awards

Two-Year Implementation with Long-Term Vision

These measures will remain in effect for two years. Dongpo District Party Secretary Peng Pen emphasized the district’s commitment to rural revitalization, stating, “We’re building platforms and creating opportunities through our modern agricultural park system, where digital agriculture, smart farms, e-commerce live streaming, and agritourism are flourishing. Our tailored talent policies and support measures ensure ‘new farmers’ have the platforms and space to succeed.”

Secretary Peng extended an open invitation to aspiring agricultural professionals: “We welcome all ambitious ‘new farmers’ to join us in Dongpo to pursue dreams in our fertile fields and co-create a prosperous future for rural industries.”

Background: Dongpo’s Agricultural Transformation

The announcement comes as Dongpo District accelerates construction of its “145” modern agricultural park system at national, provincial, and municipal levels. The district has seen rapid development in new agricultural formats, including digital farming, smart agriculture, and integrated agritourism projects. These new measures complement existing “Ten Talent Policies” and support the cultivation of rural leaders through the “One Village, Six Roles, One Anchor” talent program.

Expected Impact and Future Prospects

Industry experts anticipate these measures will significantly boost Dongpo’s agricultural modernization by:

  • Attracting young professionals to rural industries
  • Accelerating the adoption of smart farming technologies
  • Enhancing the value chain of local agricultural products
  • Creating new employment opportunities in rural areas

With these comprehensive support measures, Dongpo District positions itself as a pioneering region for agricultural innovation and rural entrepreneurship in Sichuan Province.

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