The Competition Bureau of Canada announced on Monday that it plans to file a lawsuit against DoorDash and its Canadian subsidiary, accusing them of misleading price and discount promotions. The authorities pointed out that the advertised prices of food and other items seen by consumers on the DoorDash website and mobile application would not be honored upon checkout due to the increase in mandatory fees. This “price misrepresentation” phenomenon is suspected of violating the principle of fair competition. The Competition Bureau of Canada stated that this lawsuit aims to stop DoorDash’s alleged deceptive pricing marketing practices. In addition to seeking corresponding penalties for the company, it also hopes to secure compensation for the affected consumers.
In response to this accusation, DoorDash promptly made a rebuttal, explicitly denying any act of concealing costs or misleading consumers, and insisting that the accusations made by the Canadian Competition Bureau were unfounded and their approach was incorrect. The company stated that it has always adhered to the principle of transparent pricing, and all costs are clearly informed to users during the order process, with no case of intentional misleading.
This lawsuit reflects the regulatory authorities’ intense concern over the transparency of pricing on digital platforms. In recent years, disputes over opaque additional charges on food delivery platforms have been frequent. Balancing commercial marketing with consumers’ right to know has become a key focus for regulation. If the Competition Bureau of Canada files an accusation, DoorDash may not only face economic penalties but also suffer a blow to its brand reputation and market trust. Currently, both parties have entered the legal process, and the subsequent development of the event is worth continuous attention.
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